British American Tobacco Germany has chosen Eurovision as its logistics and fulfillment partner for its e-commerce business, including e-cigarettes and heated tobacco products.


Since the end of June, British American Tobacco Germany's online orders have been centrally processed at its site in Marinfeld, Jutelo District. According to the American Journal of Transportation, leading supply chain and e-commerce service provider Eurovision operates a state-of-the-art distribution center covering an area of approximately 32.000 square meters, serving multiple customers in the technology field (AJOT).


The factory provides comprehensive logistics services for British American Tobacco Germany, including receiving, warehousing, order picking, packaging and transportation, as well as return management.


The goal of awarding e-commerce logistics contracts to British American Tobacco is to ensure the most efficient and fastest delivery services for its customers. Our customer-centric approach enables us to adapt to BAT's specific processes and requirements, "said Thomas Becker, Executive Vice President of Eurovision.


The logistics service provider promises to deliver within 48 hours. In order to optimize warehouse operations to improve efficiency and speed, Ouwei Te vigorously integrates automation technology. The automated carton setting and sealing process significantly improves operational speed. In addition, product information will automatically be included in orders through the flyer dispenser.


With an experienced team, Eurovision has provided us with very flexible and reliable support in establishing logistics and distribution concepts, "confirmed Robert Juhnke, distribution manager for British American Tobacco in Germany. Even during the entire quotation and final negotiation stage, the cooperation between the two parties is very cooperative


Sustainable development is a growing trend in the e-cigarette industry. According to AJOT, Ouwei Te is committed to doing its part. In order to reduce plastic waste, the company uses wet tape made of recycled paper as an alternative to polypropylene tape, which can save about 16 tons of plastic annually. Ouwei Te optimizes the shipping dimensions and processing methods to minimize the consumption of packaging materials.